RFID technology is maturing from ticket to publication
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Since the technology and products gradually entered the commercial application stage in the late 1990s, RFID (radio frequency identification) technology (also known as electronic, radio frequency identification) has attracted more and more attention, and RFID products are becoming more and more abundant. Active electronic tags, no Both source and semi-passive electronic tags have been developed. In recent years, with the continuous improvement of RFID technology, the cost of electronic tags has been continuously reduced, and the application fields have been expanded year by year, such as single-chip electronic tags, multi-electronic tag reading, wireless readable and writable, and long-distance identification of passive electronic tags. Radio frequency identification technology and products that adapt to high-speed moving objects are becoming a reality and moving toward application.
Recently, according to experts from the Institute of Telecommunications of the Ministry of Industry and Information Technology, RFID has become the most widely used application in the Internet of Things market, and has been promoted to the third largest application market in the world. The application share of electronic payment has reached 24.9%. The application of RFID technology has been verified in various large-scale exhibitions. From the 2005 Aichi World Expo, the 2006 World Cup, to the 2008 Beijing Olympic Games and the 2010 Shanghai World Expo, RFID technology has been widely used in the ticket system. Achieve a large number of visitors to enter the market quickly, but also through the embedded RFID chip to play an anti-counterfeiting role.
RFID technology is not only used in the ticket system, but also introduced into the news publishing industry. At the Shanghai International Printing Products Fair in July, the author noticed that the Shanghai Changning District Library has successfully introduced RFID (Radio Frequency Identification) technology and moved it to the exhibition site for visitors to experience. To put it simply, the reader only needs to put the book to be borrowed into the RFID self-service loan system, and then brush the RFID reader card in the RF area. The computer screen will automatically display all the book information, and the reader can press the “confirm” button. Successfully borrowed books.
Coincidentally, the Guiyang Library has also successfully introduced RFID technology this year. In its 24-hour self-service book borrowing room, readers only need to take an RFID lending card to scan in the sensing area, just as easy to access as the ATM on the ATM. Like books, of course, this does not have to pay any fees.
Looking at the world, the London Museum of History plans to maximize RFID technology. On August 16, 2011, the museum and Nokia began to test a system through which NFC mobile phone users can get from two NFC RFID tags in the library. Coupons, exhibit information, appointments, etc. Although there are still very few NFC-enabled mobile phones in the UK market, only a small percentage of the citizens own such products, but it is believed that with the growth of the NFC mobile phone market and applications, this technology will be inseparable from mobile phone users, and the London Museum is full of embarrassment.
In addition, the introduction of RFID technology can not only simplify the traditional lending process, but also make people's lives more convenient and faster. At the same time, if electronic tags are embedded in books and audio-visual products, copyright protection, piracy prevention, and systematic management in the production and transportation process can be enhanced, and it is convenient for publishers, book sellers, and consumers to Electronic label products are subject to real-time tracking, verification of authenticity and other operations.
However, although RFID technology has made breakthroughs at home and abroad, it is gradually replacing the traditional publication barcodes, but the high cost is obviously a roadblock that restricts its further development, compared to barcodes that cost only a few cents or even a few cents. It can be described as a "luxury". The relevant person said: "Electronic tags with RFID technology, the information reading distance is about 30-40 meters, the ex-factory price is between 10 yuan - 20 yuan, if a product in a supermarket is labeled like this, Definitely lose money."
It can be seen that the application of RFID technology is not smooth, how to break through the cost constraints, and let the electronic label technology "take off the noble Jinyi Hua suit and walk into the civilian population" will be the top priority of the future, but no matter this road More hardship, electronic labels will replace the traditional barcode will be the trend!

