Printing and packaging industry Cases of QR code application in China
We are a big printing company in Shenzhen China . We offer all book publications, hardcover book printing, papercover book printing, hardcover notebook, sprial book printing, saddle stiching book printing, booklet printing,packaging box, calendars, all kinds of PVC, product brochures, notes, Children's book, stickers, all kinds of special paper color printing products, game cardand so on.
For more information please visit
http://www.joyful-printing.com. ENG only
http://www.joyful-printing.net
http://www.joyful-printing.org
email: info@joyful-printing.net
In recent years, with the upgrading of China's communication network, the popularity of smart phones and the change of people's life philosophy, the application range of QR codes has become wider and wider. As a new automatic identification and information carrier technology, the economics and reliability of QR codes are understood and recognized by more and more people. On January 1, 2010, the release of the new train ticket was a large-scale application in China. The biggest feature of the new train ticket is that it has changed from a one-dimensional bar code to a square two-dimensional code, which not only makes its anti-counterfeiting function stronger, but also makes it more convenient to verify.
In terms of food safety, the use of two-dimensional code technology can not only trace food, but also facilitate the management of production and operation enterprises. This not only achieves regulatory normalization, intelligence, and real-time, but also provides convenience for enterprise product anti-counterfeiting, marketing, market fine management and e-commerce. Guangzhou Guangweiyuan Food Co., Ltd. took the lead in becoming the first pilot in Guangzhou to use the “two-dimensional code” food traceability system. The soy sauce products produced by the company were labeled with QR code, and consumers only need to scan the QR code. Query information about the product. This "two-dimensional code" traceability management method is being promoted to more food manufacturers.
In terms of media publishing, QR code technology combines media elements such as text, pictures, audio and video with information playback and storage technology, which promotes the transition of print media to commercialization and materialization, and realizes newspapers and mobile phones and televisions. Network real-time interconnection. On the back cover of the book "We Always Travel with Hands" has a unique QR code. After scanning with the mobile phone, the author's composing album can be transmitted to the ear through the network.
Elipari's innovative packaging uses QR code technology. Use the smart phone to open the downloaded “Snapshot QR Code” software, align the QR code on the package, and “叮” a prompt, the phone will immediately display the yogurt information and a specific URL, click to enter directly To the event page hosted by Yili, detailed information such as event prizes, event redemption methods, and redemption locations can also be presented in detail.
More and more terminal manufacturers use QR code as the traffic portal for product marketing, and integrate product information and interactive information into the QR code to create a positive interaction with consumers to promote product sales and enhance brand influence. The goal.