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Pride makes business fall into the abyss

Oct 24, 2018 Leave a message

Pride makes business fall into the abyss

We are a big printing company in Shenzhen China . We offer all book publications, hardcover book printing, papercover book printing, hardcover notebook, sprial book printing, saddle stiching book printing, booklet printing,packaging box, calendars, all kinds of PVC, product brochures, notes, Children's book, stickers, all kinds of special paper color printing products, game cardand so on.

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In the history of ancient wars in the West, King Solomon faced the battle of strong enemies with very few troops. Before the final battle, he asked the soldiers to polish the metal shields very brightly. Everyone did not understand his intentions, and a large number of enemy troops appeared. King Solomon Leading the enemy to an isthmus, King Solomon placed the troops on the other side and shouted, tempting the enemy to rush forward, and when the enemy arrived at the edge of the isthmus, King Solomon ordered the troops to put all the shields in front of them, under the sun. The sun's reflection is in the eyes of the opposing enemy soldiers. This strategy is to let the enemy in the reflection of the stunned shield, and advance without knowing the existence of the abyss of the isthmus, and the brain falls into the deep valley, and the leading troops lose more than half of the time. The troops stopped at the edge of the Scorpio trap set by King Solomon, and looked at the heavy casualties with disappointment. In the end, they had to flee around the group.


Today's time and space has changed very quickly. In the minds of Taiwan's printing industry operators, there are still twenty-five years ago or thirty years ago. Taiwan's printing production equipment and technology level outweighed many concepts in the mainland, for the market that they lost. Just as polar bears melt in the Arctic waters because of ice floes, they must use more strength to find food in a farther place. They are in a market that is not saturated, and the business is sluggish. Even if there is work, the profits are not high or even profitable. Under the circumstance of the situation, the operation has issued a serious warning that it is still ignorant. It is believed that this is only a short-term phenomenon. There will be a turning point in the near future. In fact, some of the winning entries in the various world printing competitions in China are often won by the printing awards. Taiwan Not only are customers not willing to spend such a high price to produce, even if customers are willing to spend money to find such good materials and technology, to do the most advanced and very sophisticated print production, this is a very dangerous warning.


This kind of arrogance that feels good and escapes from reality is more serious. It is impossible to understand the abyss of the cliff in front. It is believed that as long as the original conditions of the soldiers are enough to win the battle, the neglect of technology has changed and the network communication has changed. Buying more printing machines, commercial rotary machines, and even thin-film double-sided printing machines will probably not restore the market's decline, and the situation will be more serious after the equipment ages. Packaging printing can still maintain a certain 2% to 3% percentage development, but it must also be in line with market environmental protection, energy saving and carbon reduction, and green packaging production, in order to be accepted by the market. In various indications, the phenomenon of Taiwanese reflow is gradually surfaced. On the other hand, the government is also giving preferential treatment to investing and setting up factories. On the other hand, changes in production conditions in mainland China, land and manpower are not only difficult to obtain, but also expensive, and China’s business is being imitated and defrauded to official pressure. Business investment in China is like a chicken. In contrast, Taiwan is not only familiar with production conditions, but also has no shortage of supply chains. What is more important is that Taiwanese products have been exported by MIT and have a good reputation in the market. This kind of situation is far more favorable to the packaging materials industry.


Taiwan's printing industry has undergone many transformations and changes for decades, and there are few printing peers that can stand still, but the "innovation, quality, credibility, and value-added" of a company is the real core strength of the market. It is also a guarantee for sustainable operation. Standing on the side of the abyss, don't step on the air. You should retreat to the cliff and go fishing, and you are expecting new gains.

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