Chinese print media high-skilled talents go from here to the world
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2014 is an important era in the history of Chinese vocational education. On February 26 of this year, Premier Li Keqiang presided over the State Council executive meeting and deployed to accelerate the development of modern vocational education. The meeting held that the development of vocational education is a strategic measure to promote transformation, structural adjustment and improvement of people's livelihood. At the same time, the Ministry of Education has also clearly developed the direction of reform of vocational education, which is undoubtedly a milestone in the history of the development of vocational education in China.
Shanghai Publishing and Printing College has been insisting on vocational education as its mission for more than 60 years, aiming at cultivating high-skilled talents in the printing media. The school actively participated in various skill competitions, and won more than half of the awards in previous national printing professional skills competitions. The school was awarded the “Outstanding Contribution Award for Skilled Personnel Cultivation” by the state for three consecutive times. In the 42nd World Skills Competition last year, school students represented China and won a valuable bronze medal, ranking among the world's leading print media technologies. At the same time, the 2014 China Skills Competition - the 4th National Printing Professional Skills Competition Final and the 43rd World Skill Printing Media Technology Project National Selection Competition will soon be held in the school, which further highlights the Shanghai Publishing and Printing College in the print media. Leading position in the field of vocational education. This year, the development of vocational education has reached a new level. The school has been identified by the state as the only training base for the 43rd World Skills Competition “Print Media Technology” project, which means that China’s print media high-skilled talents will go from here to the world. .
Since 2010, Shanghai Publishing and Printing College has become the construction unit of 100 national model high vocational colleges. It has seized the opportunity and pioneered the development. The talent cultivation of the school has taken the initiative to meet the needs of the national development strategy, and has consciously served the great development of culture. Taking the innovative school-running system as a breakthrough, and improving the quality of high-skilled personnel as the core, we will strive to create an upgraded version of higher vocational education and walk out of the road of innovation and development in building a national first-class and world-renowned higher vocational college.
Constantly innovating the system and mechanism, realizing the school-enterprise cooperation personnel training mode from primary to advanced, school-enterprise cooperation is the characteristics and requirements of higher vocational education. Shanghai Publishing and Printing College has always adhered to the school-running model of the industry and rooted enterprises, and strives to realize the school. The enterprise cooperation model has been transformed from primary to advanced, and has continuously adapted to the new requirements of personnel training.
Generally speaking, the primary stage of school-enterprise cooperation is: co-organizing order classes with enterprises, hiring teachers, establishing training bases in schools or enterprises, etc.; the intermediate stage is: cooperation to establish a "double-subject" school, mixed teaching Standards, teachers, resources, culture, etc., make school-enterprise deeply integrated; the advanced stage is: jointly establish a technology center or engineering technology center, and become a technology source and innovation source that leads the industry and society.
Shanghai Publishing and Printing College has actively introduced policies and measures, constantly innovating institutional mechanisms, and promoting the continuous upgrading of the school-enterprise cooperation personnel training model.
As early as 2007, Shanghai Publishing and Printing College cooperated with Yachang Printing Co., Ltd. to launch the “Yachang Class” and adopted the “order-based” training mode. The two sides jointly formulated a talent training plan, fully utilized the favorable resources of both parties, and jointly participated in the personnel training process to achieve the predetermined talent training objectives. Finally, Yachang Printing Co., Ltd. arranged the employment of students according to the agreement. In 2010, the school cooperated with Shanghai Tobacco Packaging and Printing Co., Ltd. to try the “technical class” mode. This teaching mode adopts the methods of “post skills training + preparatory technician qualification” and “social resources + government policy”, emphasizing the training of students' on-the-job skills and providing students with more practical opportunities. In 2014, the school established a “School-enterprise Cooperation Talent Training Center” with Shanghai Printing Bank Co., Ltd. and Hong Kong Yongfa Printing Co., Ltd. to jointly cultivate high-quality and high-skilled talents for the industry. At present, the school is innovating in-depth and in-depth cooperation with leading enterprises such as Jiangsu Phoenix Media Group Co., Ltd. to study the latest developments in the industry and promote the upgrading of the school-enterprise cooperation personnel training model. In addition, the school is also exploring the establishment of technology centers and research institutes with industry benchmarking companies, conducting close technical research and development cooperation, and striving to become a technology source and innovation source leading the publishing and printing industry.
Docking Higher Education Reform Strategy and Promoting the Upgrade of Modern Vocational Education System Vice Minister of Education Lu Hao said at the end of March that the core of China's solution to the employment structure contradiction is education reform. The breakthrough of education reform is the modern vocational education system, and the people trained are technical skills. In the future, China will take a modern vocational education system as a breakthrough and implement a strategic adjustment of the education structure.
On the road to building a modern vocational education system, Shanghai Publishing and Printing College has been ahead. Since the Shanghai Publishing and Printing College was placed under the management of the Shanghai Polytechnic University in 2003, three forms of “professional promotion” have been established: First, relying on the discipline support of the University of Shanghai for Science and Technology, building a special and undergraduate “overpass” in the Shanghai University of Technology system. Every year, about 17% of the graduates of the school are “upgraded” and enrolled in full-time undergraduate courses. The second is to build an international “special master bridge”. The school has cooperated with the Rochester Institute of Technology in the United States for many years. The colleges and universities provide opportunities for further study. The third is to build a post-employment continuing education “special promotion of the overpass”, which provides a good platform for graduates to continue their studies after employment, and is therefore popular among students and parents.
With the reform of higher education to vocational education, Shanghai Publishing and Printing College will strive to upgrade the modern vocational education system, and comprehensively open up the upward channel from secondary vocational school, junior college, undergraduate to professional master's degree, so that students have sufficient education and occupation. Ascending space, through vocational education, not only allows students to learn useful knowledge, but also to become talented and successful, to do a career in the vast world of cultural industry.
Guided by market demand, constructing a dynamic response mechanism for professional construction. After many years of inheritance and accumulation, Shanghai Publishing and Printing College has formed a “printing engineering and packaging design” and “publishing communication” with the infiltration of industry, literature and art. With the three major groups of “cultural management”, “art design and film and animation”, a complete cultural industry talent training chain has been formed.
Shanghai Publishing and Printing College has always paid close attention to the development trend of the cultural industry, and actively obtained the latest information on professional construction and personnel training, providing an important basis for the school's professional structure adjustment, talent training program optimization, and course content. The school has set up a professional steering committee, half of which are industry experts, timely revised professional training programs according to industry development, formulated teaching plans, and built a professional construction dynamic response mechanism. The school has established a school-enterprise cooperation council, which has more than 100 leading enterprises in the industry. The school strengthens in-depth cooperation with the industry to jointly study the development of the industry, make the school's talent training seamlessly meet the needs of the industry, and participate in the cultural industry. Strategic planning and decision-making make the school's development direction more responsive to the requirements of the transformation and upgrading of the cultural industry.
Shanghai Publishing and Printing College insists on strengthening the professional construction with market demand as the guide, and proposes a “five zero distance” and “five combined” teaching reform construction plan to deepen professional construction and teaching reform. “Five zero distances” means zero distance between professional setting and industrial development, zero distance between curriculum system and industry demand, zero distance between training objectives and enterprise employment; zero distance between teaching content and professional position; zero distance between practice requirements and skill standards; "Combined with the development of the industry, adjusting the professional structure and curriculum system; combining professional positions, establishing training objectives and teaching plans; combining industry needs, integrating skill standards and teaching content; combining enterprise production, promoting the teaching model of engineering and learning; combining practical effects To evaluate the effectiveness of teaching and the quality of training.
Implementing the strategy of strengthening the school by talents and accelerating the transformation and upgrading of the construction of the teaching staff Shanghai Publishing and Printing College has always adhered to the strategy of strengthening the school of talents and strive to create an upgraded version of the faculty of higher vocational education. The upgraded version of the faculty of higher vocational education is not only a "double-type" team that has obtained a technical grade certificate or a professional qualification certificate, but also pays special attention to the temperament of the teacher's industry, and trains the faculty to have the ability to solve the problem of intractable diseases in the enterprise industry.
The school constantly improves the management system of teachers' production, study and research practice, ensuring that every new professional teacher can practice in the enterprise for more than half a year, and guarantee that each teacher can achieve one year in the enterprise practice time every five years. In accordance with the principle of “not seeking all but seeking for use”, the school adheres to the combination of rigid introduction and flexible introduction, and adopts various forms to introduce high-level and high-level domestic and foreign talents. At present, a team of 123 full-time teachers has been established, of which nearly 70 have senior professional technical positions, and the number of part-time teachers accounts for 40% of the total number of professional and practical instructors. The establishment of this part-time teaching team has played an important role in the cultivation of talents in the school's professional construction, work-study combination of personnel training mode reform, curriculum construction, teaching material construction, curriculum teaching and vocational skills training.
Strengthening cooperation and exchanges and promoting the upgrading of the international school-running model Internationalized schooling has become the brand and highlight of Shanghai Publishing and Printing College. The school has established cooperation and exchanges with higher education institutions, multinational corporations and industry organizations in more than 30 countries and regions around the world. Mainly include Rochester Institute of Technology, Fries State University, Utterburn University, University of Central Lancashire, St. John's University, York, University of Sunderland, University of Salford, UK, University of Bedford, UK Griffith University, Dublin, Ireland, Warwick Business School, New Zealand, Paris, School of Visual Arts, Singapore Nanyang Technological University. Every year, the school selects outstanding young and middle-aged teachers to carry out business refinement in famous foreign universities, learn to master the most cutting-edge technology in the industry, introduce international advanced vocational education ideas, and expand the international vision of teachers. The school has also established excellent overseas internship bases and overseas workstations at the University of Bolton in the UK, the University of Oulu in Finland, and the National University of Printing in Moscow. It also has a laboratory with the Nanyang Technological University in Singapore.
Since the construction of the backbone school, the school has not only gone out to introduce, but also carried out cooperation and exchanges. It also aims at training the standards of international talents at the international level, embodying the international development trend in the development of professional courses, building the international teaching standards of the industry, and sharing education. Resources, to achieve inter-school "learning system, mutual recognition of credits." In the process of building the backbone school, the school is still actively learning from the concept of the “German dual system” vocational education model, and strives to achieve an upgraded version of the international school-running model.
Docking the World Skills Competition and Accelerating the Continuous Improvement of the Training Base Construction Shanghai Publishing and Printing College actively innovates and builds a vocational skill competition to lead the talent training mode, and introduces the content of the skill competition representing the international advanced industry skills and craft standards into the school teaching content. The training plan will be revised according to the standards of the international competition, and the content of the skill competition will be fully integrated with the teaching content.
Shanghai Publishing and Printing College requires each student to participate in a skill competition during school, implement multiple rounds of competition and selection, implement layered teaching, and teach students in accordance with their aptitude. The students selected through the competition strictly follow the content requirements of the national and world vocational skill competitions, and carry out comprehensive and systematic intensive training, which greatly improves the students' skill level. The school has won many awards in various national and international competitions. It has won more than half of the awards in previous national printing professional skills competitions, and is far ahead in similar institutions. The 42nd World Skills Competition held in Leipzig, Germany in July 2013 On the other hand, the school student Wang Dongdong won the third place in the World Skills Competition (Bronze) on behalf of the country for the first time, achieving the breakthrough of the National Print Media Project Medal Zero, which was widely recognized and praised by the industry and society.
Shanghai Publishing and Printing College has greatly strengthened the construction of training bases, realized the interface between the training environment and the real working environment of the enterprise, continuously updated the technical equipment, and improved the training conditions and environment. With the strong support of the State Administration of Press, Publication, Radio, Film and Television, the school has two national-level experimental training centers: the National Digital Printing Engineering Research Center and the National Modern Communication Science Experimental Center. After continuous investment, the school has built 29 on-campus experimental training rooms with a total value of nearly 100 million yuan in teaching instruments and equipment. It is a veritable domestic leading and world-class printing and training base.
Standing at the new starting point of higher education reform, Shanghai Publishing and Printing College will take the initiative to dock the national strategy, base on the forefront of higher vocational education, strive to create an upgraded version of higher vocational education, and unswervingly take the quality as the core of the connotation Development path. We believe that the high-skilled talents in China's printing media are bound to go from here to the world!

