Yoyomei Sprints To The Hong Kong Stock Exchange: The Product Matrix Covers Dried Plums, Prunes, Plum Jelly, Etc., With A Revenue Of More Than 1.6 Billion Yuan in 2024

Yoyomei sprints to the Hong Kong Stock Exchange: The product matrix covers dried plums, prunes, plum jelly, etc., with a revenue of more than 1.6 billion yuan in 2024

According to the IPO news, Yoyo Orchard Group Co., Ltd. (hereinafter referred to as "Yoyo Orchard") officially submitted a prospectus to the Hong Kong Stock Exchange on April 16, 2025, to be listed on the main board, with CITIC Securities and Guoyuan Securities as joint sponsors.

In fact, as early as June 17, 2019, Yoyo Orchard had submitted an application for listing on the Shenzhen Stock Exchange, and later withdrew its A-share listing application on December 8 of the same year.

Founded in 1999, Yoyo Orchard has built a plum product matrix that includes plum snacks, prune products and innovative plum jelly based on the "Plum +" product development strategy.



According to Frost & Sullivan, Yoyo Orchard will rank first in China's fruit snack industry in terms of retail sales in 2024, with a market share of 4.9%; Ranked first in China's plum product industry, with a market share of 7.0%; Also in terms of retail sales, from 2021 to 2024, it ranked first in the green plum fruit snack industry and the prune fruit snack industry for four consecutive years.

Notably, in addition to dried plum snacks and prune products, Yoyo Orchard's plum jelly is a milestone event in its product innovation strategy, marking its successful expansion into a natural snack option for health-conscious consumers – according to Frost & Sullivan, Yoyo Orchard is a major player in China's jelly industry in 2024 by retail sales, with a market share of 2.9%, and ranks first in China's natural jelly industry with a market share of 45.7%.

In addition, Yoyo Orchard will also launch "Plum Punch" plum essence gummies in 2025 to continue to expand into different areas of the snack industry and bring innovative snacks to health-conscious consumers. In addition, according to Yoyo Orchard's plan, it will also launch plum flavor condiments in the field of condiments, aiming to integrate plum elements into the daily life of Chinese consumers.

On the channel side. As of December 31, 2024, Yoyo Orchard has established a distribution network covering 34 provinces and cities across the country, with 1,396 dealers. At the same time, Yoyo Orchard also operates an online flagship store and collaborates with other online platforms to expand its market coverage. In addition, Yoyo Orchard is also actively expanding into overseas markets such as Japan, South Korea and Southeast Asia, and adopting sales and marketing strategies that adapt to local cultures.

In terms of financial data. From 2022 to 2024, Yoyo Orchard's revenue will be 1.174 billion yuan, 1.322 billion yuan and 1.616 billion yuan respectively, the gross profit in the same period will be 453 million yuan, 530 million yuan and 583 million yuan respectively, and the net profit in the same period will be 68 million yuan, 99 million yuan and 148 million yuan respectively.

According to Frost & Sullivan, the retail sales of China's fruit snack industry grew from 37.8 billion yuan in 2020 at a CAGR of 8.3% to 52 billion yuan in 2024 and is expected to further increase to 78 billion yuan in 2029 at a CAGR of 8.6%. At the same time, due to the evolution of market demand for nutritional products, sour snacks, especially plum products, are growing rapidly, and the retail sales of the plum products industry have increased from 27.3 billion yuan in 2020 at a CAGR of 16.3% to 49.9 billion yuan in 2024, and are expected to further increase to 93.7 billion yuan in 2029 at a CAGR of 13.2%.

Yoyo Orchard said in the prospectus that the net proceeds from the IPO will be mainly used to expand the production capacity of dried plum snacks, plum jelly and product ingredients; Enhance brand awareness, expand sales network and open up international markets; Recruit R&D personnel and promote R&D plans; and for working capital and general corporate purposes.