Revenue and profit both increase
At the turn of the year, with everything renewed, "Printing Manager" is specially launching the annual review feature "2025, Printing Industry Please Respond." In the previous issue, we looked back at the "Annual Keywords" (click to see: What are the 2025 Printing Industry Annual Keywords? Resilient Development, Anti-'Involution', Emotional Consumption…). Next, we will focus on the printing companies' annual "breakthrough actions," reporting on a series of outstanding companies' moves and strategies in 2025, as well as their plans and visions for 2026. We capture the high points of companies and explore industry development trends.
In a context of a complex and volatile global economy and intensified industry competition, Xiamen Jihong Technology Co., Ltd. (hereinafter referred to as Jihong Co.) sets the tone with creativity and plans for the future with strategy, forming a sustainable growth model driven by dual tracks of "packaging and cross-border social e-commerce," steadily increasing both revenue scale and economic efficiency.
In the first three quarters of 2025, Jihong Co., Ltd. delivered an impressive "report card." From January to September 2025, it achieved operating revenue of 5.039 billion yuan, a year-on-year increase of 29.29%; net profit attributable to shareholders of the listed company reached 216 million yuan, up 60.11% year-on-year; and net profit after deducting non-recurring gains and losses was 206 million yuan, representing a substantial year-on-year growth of 70.45%. Behind this outstanding performance are efforts in three key areas.
1. Listing of H shares: a historic leap for the capital platform
The year 2025 was destined to be extraordinary for Jihong Co., Ltd. On May 27, 2025, Jihong Co., Ltd. held its initial public offering of H shares and was listed on the main board of the Hong Kong Stock Exchange for the first time. It became the first domestic company in the cross-border social e-commerce and fast-moving consumer goods packaging sectors to achieve A+H listing, the first company in Xiamen to achieve an A+H listing, and the first Hong Kong-listed company whose stock was included in the Stock Connect list on the day of its listing. These achievements set several groundbreaking records, marking a historic leap from the A-share market to the A+H dual-platform market, a significant milestone in the development history of Jihong Co., Ltd.
2. Deepening Industry Engagement, Upgrading the Dual-Engine Strategy
In recent years, the explosive growth of new-style tea beverages, chain coffee shops, and takeout platforms has driven massive demand for high-quality, standardized, branded, and environmentally friendly paper cups, paper bowls, food boxes, and other packaging products.
As Ji Hong Co., Ltd.'s traditional core business, the paper packaging business has already established a significant scale advantage in the domestic market. In 2025, Ji Hong Co., Ltd. timely seized market opportunities and continued to strengthen its packaging business by investing in packaging production bases in Zhangjiagang, Jiangsu, and Ras Al Khaimah, UAE, expanding food packaging, and entering tobacco packaging, while continuously optimizing its existing supply chain network and broadening the scope of its packaging business.
On August 7, 2025, Ji Hong Co., Ltd. established its holding subsidiary, Suzhou Ji Hong Packaging Co., Ltd., in Zhangjiagang with a registered capital of USD 20 million. By actively introducing advanced domestic and international packaging production equipment and environmentally friendly processes, and leveraging the well-developed supply chain system and vast consumer market of the Yangtze River Delta region, the company aims to build a modern food packaging production base integrating R&D, production, and sales, further optimizing domestic food packaging capacity. Currently, the Suzhou packaging production base has basically completed factory renovations and equipment procurement, and is expected to officially start production in the first quarter of 2026.
In order to actively implement the "Going Global" strategy, expand overseas markets, and accelerate the overseas layout and development planning of China's smart manufacturing, in February 2025, Jihong Co., Ltd. and VENUS TRADING FZCO jointly invested to establish a joint venture, AJT Holding International Limited, in the Dubai International Financial Centre, UAE. They also invested in building a packaging production base and trade platform in Ras Al Khaimah, UAE. The production segment focuses on the production and sales of tobacco packaging, waterproof paper, tobacco transport cartons, household paper, baby diapers, and environmentally friendly packaging, mainly serving the high-end packaging markets in the UAE, Gulf countries, North Africa, and Eastern Europe.
The Ras Al Khaimah project is Jihong Co., Ltd.'s first overseas packaging production base, covering an area of approximately 100,000 square meters. So far, the main structures and external works of the two modern packaging plants have been completed, interior renovations are nearly finished, and relevant equipment has been gradually transported to the site for installation and commissioning. It is expected to be officially put into operation in March 2026.
The overseas tobacco packaging market has relatively high entry barriers and good profit margins. By partnering with local collaborators, Jihong Co., Ltd. can leverage local resources and channel advantages to quickly enter the market. The Ras Al Khaimah project represents a bold attempt by Jihong Co., Ltd. to gradually build a global packaging production and service network. The project delivers not only packaging but also Chinese fast-moving consumer goods manufacturing, China's environmental standards, intelligent systems and manufacturing equipment, as well as a complete "China printing" solution.
3. AI Applications: Digitally Intelligent Empowerment Driving Development Leap
In addition, GiHong Co., Ltd. will continue to increase investment in AI and large model R&D in 2025. Its self-developed Giikin system is deeply integrated with GPT-like language models and has fully deployed AI models across product selection, content generation, advertising placement, and after-sales processes. This has created four core technological advantages: an intelligent decision-making hub, a content generation engine, a precise targeting system, and an intelligent fulfillment network. These innovations not only significantly reduce operational costs but also enhance user matching and conversion efficiency.
2026: Strategic Expansion Breakthrough
GiHong Co., Ltd. has a clear business positioning and a defined strategic development direction. The company has established an industry structure led by cross-border social e-commerce and packaging solutions. In the future, it will continue to deepen regional competitive advantages, expand global presence, integrate technology applications, and strengthen brand building.
1. Consolidate existing regional business advantages and continuously increase market share
GiHong Co., Ltd. will continue to focus on its two main businesses: cross-border social e-commerce and packaging. It plans to deepen its presence in core markets and continuously improve market penetration and share by optimizing supply chain efficiency and service systems. At the same time, it will explore the potential needs of strategic packaging partners, leveraging the reputation and influence of servicing well-known brand clients to expand into surrounding areas, tap into high-quality customer resources and packaging markets, and achieve industrial expansion and long-term sustainable development goals.
2. Promote a global strategic layout and facilitate synergistic growth of cross-border business
Jihong Co., Ltd. will steadily advance its global strategic layout, actively expand overseas business, strengthen deep cooperation with internationally renowned companies, and create a "China Standards with Localized Services" model. The company aims to provide customers with innovative and sustainable green products and services, and gradually expand overseas production capacity based on market feedback to promote synergistic growth in cross-border business, further enhancing resource integration capabilities and overall competitiveness.
3. Strengthen technology empowerment and maintain high-level digital operation capabilities
Jihong Co., Ltd. will focus on AI research and application, deepen cooperation with major AI model developers and other technology companies to optimize basic technological infrastructure, and leverage AI technology to enhance data analysis capabilities, quickly respond to market changes and user needs, and continuously update and expand the model library to improve advertising efficiency. The company will upgrade and iterate the full-chain social e-commerce systems and functions, including intelligent product selection, intelligent design, intelligent translation, intelligent customer service, intelligent advertising, and intelligent logistics, to achieve intelligent business decision-making. Continuous investment in information technology will maintain high-level digital operation capabilities and build a digital e-commerce moat.
4. Accelerate brand autonomy and enhance brand value creation
Jihong Co., Ltd. will deepen the penetration of its own brands and establish a multi-level brand matrix, shaping brand image with customized, high-quality products, building brand awareness, conveying brand value, and creating core competitive advantages for its own brands. The company will continuously enhance the added value of branded products, comprehensively improve brand value creation, increase its share in the cross-border social e-commerce market, and continuously drive performance growth.
