Jialichuang Plans To Go Public: Enter The Carton-carton Customization Business And Strengthen The Whole Chain Service For Small And Medium-sized Customers

Jialichuang plans to go public: enter the "carton/carton" customization business and strengthen the whole chain service for small and medium-sized customers

Recently, Shenzhen Jialichuang Technology Group Co., Ltd., a leading one-stop service platform for the electronics and machinery industry chain in China, officially announced that it has fully entered the "carton/carton" customization business to further expand its service territory. This move marks an important step for Jialichuang to meet the diversified needs of small and medium-sized customers, solve the pain points of the industry, and add a new growth engine to the proposed listing process.

1. Deeply cultivate industrial chain services and continue to overcome the pain points of small and medium-sized customers

As an enterprise with the core of "solving the needs of long-tail users", Jialichuang has always focused on the pain points of small and medium-sized customers in the electronics industry chain since its establishment. From the early PCB intelligent manufacturing, SMT patch, laser steel mesh to component mall, Jia Li Chuang reconstructed the traditional production process through digital means, and promoted the implementation of the "small single quick reflex" model in the electronics industry. In 2023, the company will further extend to the machinery industry chain, launching new businesses such as CNC mechanical intelligent manufacturing, FA mall, 3D printing (including metal), sheet metal processing and aluminum alloy shells, and gradually building a full-chain service system covering the fields of electronics and machinery.

The launch of the carton/carton business is another achievement of Jialichuang's strategy of "driving innovation with customer needs". According to the company's internal research, many small and medium-sized customers have reported that there are two core pain points in the traditional packaging industry: first, the quality is uneven, and there is a lack of stable and reliable packaging suppliers in the market; Second, it is difficult to meet the needs of customization, and ordinary platforms only provide blank cartons, which cannot support personalized printing such as LOGO and text.

2. Digital empowerment: Starting from the pain points, reconstruct the packaging service standard

In response to the above pain points, Jialichuang relies on its digital capabilities to innovate in the whole process from material selection, design to production. In terms of material quality, the company strictly screens imported facial paper, and the paper weight and breaking strength are higher than the industry average. An early adopter commented: "The quality of Jialichuang's packaging box is even better than the packaging that comes with its PCB, which completely exceeds expectations." "

In terms of personalized customization, Jialichuang's self-developed "carton online designer" has become a highlight in the industry. The tool allows users to freely choose a template, upload a LOGO, enter text, and complete the design within 3 seconds. For high-end users, the platform also provides a "completely self-designed" function, which can generate 3D models with one click without the need for third-party software. In addition, the system integrates a real-time 3D modeling preview function, so that users can view the finished product at any time to ensure that the design is accurately implemented.

Third, the balance of price and quality: the price of a treasure, the quality of Jialichuang

"Good but not expensive" is Jialichuang's commitment to small and medium-sized customers. Through large-scale production and digital management, the company has successfully pressed the price of high-quality packaging boxes to the same level as a certain treasure business. Taking a carton with a specification of 150*150*50mm as an example, the converted unit price of Jialichuang for an order of 50 is 0.79 yuan/piece, while the price range of the same type of product is 0.74-0.9 yuan/piece (some of which do not include tax).

In the quality comparison, Jialichuang's advantages are more obvious: its material surface is smooth and delicate, and the core indicators such as material brand, paper weight, and breaking strength are better than those of competing products. After the comparison, a customer said: "Jialichuang's packaging box not only has a more high-grade appearance, but also has stronger pressure resistance in actual use, which fully meets our packaging requirements for high-end products." "

In addition, in order to ensure the quality of service, the Jialichuang carton project continues the group's "self-operated intelligent manufacturing" model, covering the whole process of design, production, logistics and after-sales. The production workshop adopts automated equipment and intelligent management system to realize the traceability of the whole process from raw material warehousing to finished product delivery. Jia Lichuang said that in the future, it will continue to explore more innovative services around the needs of small and medium-sized customers.