Get Your Order! Expand The Market! Implement Digital Intelligence! Two Roundtables To Find Ways To Grow!

Get your order! Expand the market! Implement digital intelligence! Two roundtables to find ways to grow!

The 2026 Printing and Packaging Industry Economic Forum and National Printing Managers Annual Conference will be held in Hefei. This year's conference, themed "Holding the Foundation, Expanding into New Prospects," specially featured two high-level roundtable dialogues, each focusing on market breakthroughs and the implementation of digital intelligence. Industry leaders and senior experts were invited to discuss together, using practical cases and forward-looking insights as wings to jointly explore breakthrough strategies for printing and packaging enterprises to navigate cycles and move toward innovation.

Dialogue 1: Under operational pressure, how can we break through into new markets and new tracks?

Currently, the printing and packaging industry is intensifying competition over existing stock, with overcapacity intertwined with homogeneous competition, rising costs, shrinking profits, and generally putting pressure on enterprises. Faced with a complex situation, the old path of scale expansion and price competition is no longer sustainable. Therefore, how to break out of the original market boundaries and cultivate new growth drivers while leveraging the advantages of core business has become an urgent challenge for every operator.

This dialogue will focus on three major breakthrough directions: "new markets, new tracks, and new models": in new markets, companies are no longer limited to single regions or customer groups; domestic cross-regional layouts and cross-industry penetration, product exports and overseas factories continuously broaden market boundaries; In new tracks, some companies are leveraging their traditional printing core business advantages to extend upstream, downstream, and related fields. For example, emerging areas such as AIGC content production, personalized customization, and functional packaging have become hot topics for exploration; In terms of new models, some industry leaders are transitioning from simple processing and manufacturing to "printing + services," exploring flexible production, platform-based operations, and full-chain solutions, achieving a value leap from "making products" to "building ecosystems."

Dialogue 2: Digital Intelligence Transformation-How to Implement Multi-Scenario, Full-Process Implementation?

Currently, digital and intelligent transformation has become an industry consensus, but printing companies still face many difficulties in actual implementation: insufficient system connectivity, prominent data barriers, difficulty coordinating pre-press, mid-print, and post-press operations, and difficulty converting digital intelligence investments into tangible results. How to shift digital intelligence technology from "single-point trials" to "multi-scenario implementation, full-process integration" has become an urgent challenge for the industry.

This dialogue will focus on full-chain data integration and deep AI applications: in terms of full-process integration, the business side will promote intelligent customer service, intelligent order acceptance, and intelligent assisted design; On the production side, automated layout, intelligent scheduling, and online quality inspection are implemented; On the warehousing and logistics side, WMS warehouse management, AGV unmanned dispatch, and automatic sorting and outbound processing are implemented; Based on the implementation of digital intelligence in various scenarios, data connectivity enables full-chain collaboration from order receipt to finished product delivery, breaking down data silos and improving overall efficiency.

In AI applications, AI is evolving from a single tool to empowering the entire process. AI large models are gradually deepening scenarios such as order parsing, process matching, and progress tracking, driving digital intelligence transformation to improve quality and efficiency.

These two dialogues-one expanding markets outward, the other enhancing capabilities inward-are two sides of the same coin in "holding the foundation and expanding into new prospects." In the midst of the stock competition, where can new markets, new tracks, and new models break through? On the journey of digital and intelligent transformation, where is the path for multi-scenario, full-process implementation? The two summit roundtable discussions will bring practical experience from frontline industry leaders. September in Hefei-don't miss it.