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Epson 10th China International Expo

Oct 13, 2026 Leave a message

Epson Showcases Professional Digital Solutions at the 10th China International All-Print Expo, Driving the Printing Industry Upgrade

On October 12, Epson appeared at the 10th China International All-Print Expo under the theme 'Printing Ecosystem, Professional Digital Empowerment.' Focusing on the transformation needs of the packaging and label printing industry, Epson showcased a range of innovative solutions and practical applications covering digital labels, printed packaging, and quick-print services. While unlocking new paths for China's printing industry to become more digital, green, and flexible, the company also continues to expand the industry's scope.

 

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Digital-Flex Integration: Unlocking a New One-Stop High-Value Label Production Model

The label printing industry is currently undergoing a deep structural transformation, with personalized, customized demand continuing to grow. The market is showing a pattern of small fragmented orders alongside large-scale bulk orders. Single-process methods can no longer balance flexible production with scale efficiency, and the industry urgently needs an integrated printing solution to break through development bottlenecks.

To tackle this challenge, Epson has teamed up with Shenzhen Ruibang Intelligent Equipment Technology Co., Ltd. to jointly create a digital-flex integrated, water-based eco-friendly inkjet label solution, which was launched with a bang on the first day of the exhibition.

 

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Epson's Integrated Digital-Flexographic Water-Based Eco Inkjet Label Solution Officially Launched

This solution deeply integrates digital inkjet with traditional flexographic printing, balancing the need for quick responses on short runs with the cost efficiency of long-run continuous production. It helps customers flexibly deploy capacity based on order structure and produce on demand.

At the launch event, Ryosuke Ishibashi, President of Epson (China) Co., Ltd., said, 'China is a very important market for Epson. In the future, we will further deepen our "Technology Localization" strategy and work with our Chinese partners to create printing solutions that better meet the needs of the Chinese market.'

 

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Kyoichi Ishibashi, President of Epson (China) Co., Ltd.

Zou Ping, General Manager of Shenzhen Ruibang Intelligent Equipment Technology Co., Ltd., said: "Shenzhen Ruibang and Epson are fully leveraging each other's technological advantages to jointly create the 'Digital and Flexible Integrated Water-based Eco-friendly Inkjet Label Solution,' helping label printing companies achieve digital transformation and enhance value with a more efficient, flexible, and environmentally friendly production model."

 

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Zou Ping, General Manager of Shenzhen Ruibang Intelligent Equipment Technology Co., Ltd.

The new product launch attracted a lot of attention from industry clients. Four companies-Suzhou Luman Digital Technology Co., Ltd., Nanjing Lantai Advertising Technology Co., Ltd., Dongguan Bixin Digital Technology Co., Ltd., and others-signed purchase agreements for the new products with Epson on-site. This fully proves that industry clients highly recognize Epson's digital label printing technology products, brand strength, and ecosystem collaboration model, and it also shows that this flexible digital integration solution truly meets the real business needs of the current market.

 

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New Product Procurement Signing for Four Companies

Quancai Free Printing Achieves Advanced Packaging Customization Aesthetics

Epson fully leverages the flexibility of digital printing and this time brought more new solutions based on actual packaging printing and packaging prototypes.

 

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The Epson SureColor S9180 stands out with its eleven-color wide-gamut mild-solvent ink setup, delivering finer detail and more vivid colors. Plus, with the white ink nozzles increased to 1,600, print coverage efficiency is greatly improved, meeting customer needs for various media like shrink film, tinplate, and metallic cardstock. On transparent or colored substrates, the white ink base layer boosts color saturation and richness, giving the final prints a high-quality, refined feel, while the coating adhesion and outdoor durability meet international standards.

 

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Epson SureColor S9180 Print Samples

The high-quality water-based inkjet photo printer Epson SureColor B9580 uses six-color 'Vivid Color® HDD' dye inks, resulting in bright and transparent colors. The light cyan and light magenta inks make color transitions smoother and more delicate. It supports printing on various materials like white card, gray card, kraft paper, and coated paper. It can meet customers' needs for short-run packaging printing, with no minimum order required-print as needed.

 

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Epson SureColor B9580 Print Samples

The Epson SureColor V4000, with its ten-color ink setup, delivers inkjet-level color quality and works with a variety of hard materials like acrylic, wooden boxes, plastic boxes, and metal tins. It accurately reproduces brand-specific colors, with smooth, natural color transitions and rich, delicate gradients. For packaging boxes, metallic cards, and other rigid media, paired with the official texture material library, it can achieve diverse UV enhancement effects. The graphics and text details are sharp and clear, coatings adhere firmly, making it perfect for creative upgrades in high-end gift box customization.

 

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Epson SureColor V4000 Print Samples

These solutions meet the current market's demands for high customization, small-batch quick turnaround, multi-media, and wide color gamut, significantly expanding the boundaries of packaging customization.

Full hardware and software chain working together to unlock diverse value in digital proofing

At the digital proofing exhibition area, Epson showcased a complete closed-loop prepress digital proofing solution with the full set of "pen, ink, paper, and inkstone," helping the prepress process achieve stable and controllable colors and accurate spot color reproduction, laying a solid foundation for print quality in mass production. They also displayed a variety of print products suitable for small batches, high quality, and fast delivery, such as self-service banners and commercial posters.

Epson's complete closed-loop prepress digital proofing solution consists of the Epson SureColor P9380/P7580 large-format printers and Fiery professional prepress RIP software, capable of prepress proofing, linearization calibration, ICC profile creation, and professional-level color management. This solution also pairs with Epson Iris Century 190B digital proofing paper, which absorbs ink evenly, prevents ink spread, produces sharp image edges, and maintains stable color saturation. Leveraging industry-leading hardware, software, and media for full-chain color management, Epson strengthens the quality foundation for prepress production.

 

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At the same time, the event also showcases a variety of printed graphic products, label samples, and Epson color label printers. Epson's strength isn't just in creating a product line that covers a wide range of industries, but also in continuously focusing on local needs, offering more high-quality innovative solutions tailored to the Chinese market. We warmly invite guests from all walks of life to visit our booth and experience it firsthand, as well as interact and exchange ideas.

 

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Looking ahead, Epson will continue to follow the 'Technology Localization' strategy, working with local partners to dive deep into process iterations and solution innovations, using its engineering expertise to empower the printing industry's digital upgrade, and together reaching new heights in industry development.


 

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