Industry knowledge

The lunch box problem

Nov 01, 2019 Leave a message

With the gradual development of the catering industry, the lunch box problem has caused great problems to the social environment. Recently, Xibei is planning to push the water-soluble environmental protection bag for the takeaway delivery meal. Xibei has put the environmental protection bag in 5,000 in some stores in Beijing. Because the design manufacturer does not have a design for food and beverage takeaway, the utility is relatively weak, so the green bag can only hold some noodles. Since last year, the issue of take-away environmental protection has become the focus of public opinion. The take-out platform is also forced to put on the tableware-free option, so let’s introduce it to you by Xiao Niu Niu Xiaobian!


Environmental issues


It is understood that the water-soluble environmental protection bag promoted by Xibei is an edible environmental protection bag. It smells slightly acetic acid and has a maximum temperature of 70 °C. It is made of edible materials and is dissolved in case of heat. The current procurement cost is 0.4 yuan / month, higher than the majority of the take-away plastic bags on the market. The design of the environmental protection bag is relatively simple, there is no cardboard support at the bottom, and the handle is not designed with thickening, so the bearing capacity is relatively limited. At present, Xibei has not been widely promoted and is still being further improved. Chu Xueyou, vice president of Beijing Xibei Catering Management Co., Ltd., said that he hopes that through this trial, more brands in the industry will pay attention to the benefits of water-soluble environmental protection bags and then order in large quantities to reduce the promotion cost of environmental protection bags. The promotion of environmental protection bags requires the joint efforts of the entire industry.


Last year, the take-out platform was sued for the court because it was not environmentally friendly, and the take-away industry was pushed to the forefront of public opinion. The US group took out, was hungry, and Baidu took out the response one after another. When the order was placed, the environmental protection option of “no need for tableware” was added. The Beijing Business Daily reporter tested the implementation effect of the “environmental protection option” on the three take-out platforms and found that most of the take-outs were still equipped with tableware if the tableware was not checked. A staff member of the take-out platform revealed to reporters that the platform needs to balance the user experience when setting up “environmental protection options”. The design of any link may have a certain impact on the user experience, and thus affect the flow of the platform.


According to the "China Online Takeaway Market Monitoring Report for the First Half of 2018", as of the first half of this year, the online catering market in China has exceeded 125 billion yuan. It is expected that the overall market size will reach 243 billion yuan in 2018. With the growth of the size of the take-away market, the issue of take-away environmental protection has gradually received attention.


Some insiders said that solving the problem of take-out environmental protection requires the joint efforts of the platform, merchants and consumers to be effective. As a platform merchant, it should adopt and invest in research and development of environmentally-friendly lunch boxes, tableware, meal bags and other consumables; the platform needs to give full play to its advantages to promote the above-mentioned consumables to merchants, and also need to further optimize environmental protection options, urge and educate consumers. According to their own needs, choose whether to need tableware; consumers as take-away users, the emphasis on take-away environmental protection can effectively promote the transformation of the industry, which requires each link to make corresponding efforts, otherwise it is difficult to really improve the environmental protection problem.


The above is a brief introduction to Xibei's new water-soluble environmental protection bag to improve the environmental protection of the take-out lunch box. I hope that it can help everyone. The water-soluble environmental protection bag solves the big problem of the dining lunch box. Innovation is the driving force for development, and we hope to innovate and develop. One floor!


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