On electronic paper and environmentally friendly paper
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In the current publishing and printing industry, a major revolutionary dragon and phoenix drama is kicking off. Electronic paper and environmentally friendly paper play the role of dragon and phoenix.
On this side, the Hong Kong Book Fair has set up a "digital reading interactive zone" for the first time, and 15 local publishers have exhibited a variety of digital readers and e-books. Hanwang electronic paper book with 2,000 books, priced at less than 2,000 yuan; a library to borrow this e-book only 1.5 yuan; a Taiwanese publishing house president in the Asian Publishing Forum declared: 2015 electronic publishing will go beyond traditional publishing The company has no longer issued publishing content.
On the other hand, Shanghai Electric Group is spending huge sums of money to acquire Goss and expand the manufacturing of rotary presses. The world's largest paper machine for Hainan Jinhai Pulp & Paper has just been put into production, and another machine for making powder paper is also ready for production. There are famous printing CEOs: the traditional offset printing soldiers are strong and strong, and they will not lose to electronic publishing in their lifetime.
Is this a dragon and phoenix performing a martial arts drama or a love drama?
There is a famous saying: to understand his past, you can know now, understand his present, you can know the future.
Since the elements of human progress--the invention of the text, the carrier of information dissemination has continued to progress: from stone carvings, oracle bones, bamboo slips, hibiscus, weaving, to the great Cai Lun paper, to the modern display. The way of information dissemination continues to improve: from seals, spires, clay sculptures, woodcuts, bronze castings, to great Bisheng characters, "lead and fire", "light and electricity", to modern "numbers and networks." "."
Change is eternal, because the desire of mankind to pursue a flat, sly, and fast way of information dissemination will never change. The debut of electronic paper and environmentally friendly paper is the result of social development and technological progress.
The birth of electronic paper is a product of the times. It can use external light without turning pages and consume no electricity. It is more environmentally friendly than e-books. Electronic paper is an inevitable outcome of human pursuit of audio-visual interactive information and low-carbon emission reduction. At the Shanghai Advertising Exhibition in July, the author has seen the domestic electronic paper advertising screen. Amazon Kendall DX readers, up to 9.7 inches in size, have been greatly improved in accuracy, contrast and power consumption. Color electronic paper is also coming soon, flying out of the butterfly is only a matter of time. With the advancement of science and technology, electronic paper will inevitably create a new market.
Environmentally friendly paper is the protagonist in the traditional printing market. Integrated production of plantation pulp and paper has become a new mode of papermaking. The author just visited Jinhai Pulp and Paper. Compared with the paper mills in Finland, Germany and Japan that I have visited before, I feel great changes: planting trees, black alkali power generation, sewage and fish farming... amazing. As for the certification of environmentally friendly paper, FSC and PEFC have penetrated the industry.
E-paper will be more diverted from books and periodicals, and packaging and printing will use more environmentally-friendly paper. They will adjust their proper status harmoniously and play the best role in promoting the society and improving the modern civilized life of mankind.
This is the dragon and phoenix drama, a comedy from the piano and the sound, electronic paper and environmental protection paper, will be in the green information world, and bathe in the golden glow of the sun.