Meiyingsen Group Wins Three Gold and Three Silver Awards at MUSE Design AwardsRecently, the 2025 winners list of the MUSE Design Awards, an authoritative award in the global creative field known as the "Oscar of the Design World," was officially announced. Meiyingsen Group has once again achieved outstanding results with its excellent packaging design capabilities, winning 3 gold awards and 3 silver awards.
Appreciation of Award-Winning Works
01Competition Dual Gold Award(Structural Gold Award Sustainable Gold Award)"New Year Kumquat"
Annual oranges are symbolic ornamental plants for the Chinese Lunar New Year. In Cantonese culture, the word 'ju' (桔) is a homophone for 'ji' (吉), which is why annual oranges have become a necessary decoration for every household during the festival. With the booming development of the e-commerce economy, the traditional bare packaging and transportation model has become inadequate to meet modern logistics demands. This design creates an innovative packaging system that not only preserves cultural genes but also constructs a scientifically sound transportation solution.
Gold Medal of the Competition
Mid-Autumn Festival Gift Box Design
(Design of Mid-Autumn Festival Gift Box )
This gift box is designed with the theme of the Mid-Autumn Festival. The left side features a finely drawn scene of family reunion under the bright moon: the moon shines in the sky, families gather joyfully, and children chase and play with exquisitely crafted lanterns. Traditional customs such as eating mooncakes, appreciating golden osmanthus, and tasting osmanthus wine are cleverly integrated into the same picture through skillful composition. The right side is inspired by the classic myth of "Chang'e Flying to the Moon." The designer artistically reorganizes traditional elements such as osmanthus patterns, auspicious cranes, lucky mooncakes, autumn chrysanthemums, and flowing cloud patterns, using a combination of solid and void to create a visual realm that embodies both classical charm and modern aesthetics. The two sides resonate through traditional patterns and color systems, collectively conveying a rich aesthetic of Chinese traditional festivals.
03Competition Silver AwardEco-friendly Dual-use Computer Packaging(Eco-friendly Dual- purpose Computer Packaging)
This design innovatively combines transport packaging with everyday items to create a reusable multifunctional computer package. The main body of the packaging is made from eco-friendly biodegradable pulp material, combined with wear-resistant woven straps and a convenient zipper, ensuring transportation protection while also being easily transformed into a stylish computer bag.
04Silver Award of the CompetitionFish Spicy SauceThis is a packaging design for a fish sauce. The design is centered on the creative concept of "Ocean's Gifts, Culinary Heritage," cleverly blending the cultural memories of traditional fishing villages with modern sustainable design thinking. Using a pen and ink watercolor technique in a blue and white porcelain color palette, the design outlines a school of fish on biodegradable and eco-friendly materials, showcasing the bountiful scenes of fishermen while also metaphorically representing the artisanship and heritage of traditional handmade sauces.
05Silver Award of the CompetitionMushroom Soup CubeWe designed a paper-plastic packaging for the mushroom soup cube, inspired by mushrooms. Through a unique paper-plastic process, the packaging itself is shaped like a mushroom, reflecting the natural attributes of the product while also giving the packaging high recognition and fun. Our goal with this design is to allow consumers to instantly identify the product's attributes, increasing the likelihood of purchase. The recyclable and biodegradable characteristics of pulp molding also align with our environmental philosophy.
Meiyingsen is always committed to providing customers with comprehensive integrated packaging solutions with excellence in professionalism, continuously striving for perfection to enhance and surpass the brand value of our clients. For two consecutive years, we have won multiple awards at the MUSE International Design Awards, which not only highlights Meiyingsen's outstanding strength in the field of design but also represents global recognition and high praise for our comprehensive leading advantages in innovation, environmental protection, functionality, and other dimensions.