The Ecology Of Printing, The Pinnacle Of Core Creation - Epson's New SureColor S9180 Eco-solvent Microjet Photo Machine Debuted

The ecology of printing, the pinnacle of core creation - Epson's new SureColor S9180 eco-solvent microjet photo machine debuted

On March 4~7, at the 2025 APPPEXPO Shanghai International Printing Exhibition, Epson made a brilliant appearance with the theme of "The Ecology of India, the Peak of Core Creation". In the journey of promoting the high-quality development of the advertising industry, Epson has released a number of products and solutions specially designed for users in the Chinese advertising industry by virtue of its deep accumulation in the field of scientific and technological innovation and the precise integration of localized resources, which not only brings customers a double leap in production efficiency and product quality, but also continues to promote the continuous development of the industry as the core energy of new productivity.

Epson Booth 

Technological innovation empowers the classic renewal,

Epson promotes the high-quality development of advertising printing

At the exhibition site, the new generation of Epson SureColor S9180 (hereinafter referred to as "SC-S9180") co-solvent microjet photo machine new product launch ceremony was grandly opened, Epson (China) Co., Ltd. President Tetsuya Iwasaki, Epson (China) Co., Ltd. C&I Division General Manager Wang Jincheng, Business Director Fujimori Nobuyuki, Digital China Application Electronics Business Group Vice President Shi Yi and other guests attended the event to witness this important historical moment.

Tetsu Iwasaki, President of Epson (China) Co., Ltd., also delivered a speech at the new product launch conference, mentioning that in the field of high-end advertising printing with high definition and high quality, Epson has won wide acclaim for its SureColor S80680. The new products exhibited this time are Epson's core concept of "technology + localization", resonating with the Chinese market at the same frequency, continuously deepening the relationship with local partners, and launching "China customized" products and solutions.

SC-S9180 is undoubtedly the most representative masterpiece, which has achieved a comprehensive innovation and leap in platform architecture, printhead technology and ink configuration, and has comprehensively demonstrated Epson's in-depth innovation and comprehensive upgrade from product quality, color management to customer service, helping the advertising industry to rejuvenate.

President Tetsuya Iwasaki expressed his sincere gratitude to the vast number of industry users who have been firmly supporting Epson, and it is with this trust and companionship that Epson has been able to continue to move forward and achieve great results in the field of advertising printing. He promised that Epson will continue to uphold the spirit of innovation, and is committed to bringing more eye-catching new products to the advertising industry, continuing to promote the progress and development of the industry, and working with all partners to create a more brilliant future.

Tetsuya Iwasaki, President of Epson (China) Co., Ltd., delivered a speech 

Subsequently, in the passionate countdown, the guests on the stage pressed the buttons in their hands, and the new SC-S9180 co-solvent microjet photo machine was officially launched.

As a representative product launched by Epson for the advertising industry, SC-S9180 has achieved a number of technological innovations and breakthroughs.

SC-S9180 Epson Eco-solvent Microjet Photo Machine

01/ High quality: The platform has been fully upgraded, realizing the significant expansion of the printing area and the extreme refinement of the ink droplet output, and the double leap in quality and speed; Epson's "Living Color ®GS3" eco-solvent ink was introduced, and the green color and 11-color configuration were added to make the printing picture brighter and more vivid, stable and detailed.

02/ Stable and efficient: The ink system is upgraded, the ink capacity is about 2 times that of the previous generation, and the vacuum ink path environment also ensures the stable quality of the ink; Upgraded printhead rails and motor components to be more durable and adapt to continuous high-volume production mode.

03/ Digital intelligence: A new generation of Epson intelligent ink drop transformation algorithm, the ink drop size switching is more intelligent, and the ink drop drop is more accurate; Epson Cloud Solution PORT is a professional printing cloud solution that can quickly obtain print volume data, bring new possibilities for business efficiency, and provide strong support for intelligent management of enterprises.

Product application diagram

The advent of the new SC-S9180 product is Epson's in-depth insight and accurate response to the diversified needs of the advertising industry, and the work has been developed with ingenuity, marking another leap in printing technology, and with its high-quality output and excellent efficiency, it has opened up an innovative way for advertising companies to stand out in the fiercely competitive market, giving them stronger competitiveness and broader development space.

After the successful completion of the new product release ceremony, the strategic cooperation ceremony of EAP cloud box banner application solution was grandly opened, Tetsuya Iwasaki, President of Epson (China) Co., Ltd., Wang Jincheng, General Manager of C&I Business Department of Epson (China) Co., Ltd., Zhang Feng, Department Manager of C&I Business Department, Chen Hao, Founder and CEO of Shanghai Money Bar Internet Technology Co., Ltd., Yang Xingzhong, General Manager of Nanjing Kung Fu Bean Technology Co., Ltd., Wang Weiqiang, Chairman of Hunan Qingsong Meizan Technology Co., Ltd., Lu Kaibin, vice president of Quanlaidian, and other important guests attended the event.

Strategic cooperation ceremony of EAP cloud box banner application solution

The core of EAP cloud box banner application solution is to achieve "what you see is what you get" for graphic users through Epson's high-quality output and "spot color" management technology, with "special materials". At the same time, based on the research and development of mobile terminals, customers can experience one-stop convenient services for design, ordering, and printing online, and easily ignite creativity. In addition, the cloud box empowers offline graphic and text fast printing stores to achieve remote order receiving, local delivery, and timely response. As the guests on the stage pressed the start button, it marked the successful release of the plan.

Group photo of the guests at the launching ceremony 

In the live demonstration, SureColor B9580 presented its application solutions in a variety of applications such as advertising light boxes, wallpapers, and vertical display stands. It has comprehensively upgraded the printhead and technology platform, newly developed the 2pass and 3pass printing modes specially developed for China, equipped with Epson 2.64-inch printhead, its 3pass printing mode can not only achieve a printing speed of 55.2㎡/h*1, but also take into account the delicate printing quality, to achieve a double improvement in printing quality and speed.

At the same time, light cyan and light magenta have been added, which makes the printing picture more delicate and the color transition smoother, providing users with a higher quality printout effect, helping users expand their business territory and maximize value.

At the exhibition site, SureColor V1080 demonstrated the wide application of digital boutique customization in golf series, mobile phone cases, badges, etc., and became the focus of attention of the exhibitors.

In the advertising display area, the fabric lightbox advertisements are particularly eye-catching, and these advertisements are printed by SureColor F9580H. The equipment significantly improves the color gamut and color expression through 3 inks and 6 color configurations, especially the application of fluorescent colors, to meet customers' needs for delicate colors, bright tones and vivid and accurate printing of clothing. This has successfully enhanced the participation and influence of printing and dyeing technology in the advertising industry, and injected new quality productivity into the industry.

In addition to a comprehensive, exciting and diverse advertising display area, Epson also set up a graphic area and displayed a series of products in detail with its acclaimed products.

In the live demonstration, SureColorT5680DM attracted wide attention and won many praises for its high-speed and efficient output effect. This equipment integrates scanning and copying, equipped with double paper spools for automatic paper feeding, which is convenient for users to use large-scale, diversified media output, banners, posters and other outputs, this "one machine for multiple purposes" advantage performance to meet the customer's one-time investment can achieve multiple return requirements, with EAP cloud box banner application solution can effectively broaden profit channels, to achieve sustained and steady growth in revenue, so as to achieve a smooth transformation of stores.

In addition, the Epson SureLab D580 compact double-sided dry image output device continues Epson's design concept of "saving, small, and precise", and the compact and compact appearance brings super flexibility to the machine placement. Using Epson Micro Piezo micro piezo micro piezo micro piezo printhead, the output effect is more delicate. The original double-sided photo paper is accompanied by an anti-scratch coating, and the ink-absorbing coating has stronger hydrophilicity, and the double-sided output function can be innovatively applied to the production of a variety of customized products such as mini albums, commemorative cards, postcards, etc., which further expands the scope of application, and is also an efficient equipment to help graphic stores achieve business and performance growth.

With its diverse and innovative technologies and solutions, Epson has not only become a powerful force for enterprises to add value to their products, but also a key element in creating new productivity in the advertising industry. It is believed that in the future, Epson will continue to adhere to the strategic policy of "technology + localization", continue to carry out product innovation and research and development based on the needs of customers, and launch forward-looking innovative solutions to help customers improve their business level and overall competitiveness, and promote the prosperity and development of the printing industry.