Founded Only Five Years Ago, The Platform Has Over 50,000 Business Users And Has Completed The Delivery Of More Than 20 Million Packages. What Is The Secret To Suchuangyi's Development?

On August 28, 2025, the 21st "Digital Printing in China" Technology Development Forum was successfully held in Zhengzhou, Henan. At the forum, Ye Zhengjun, founder of Xiamen Suchuangyi Information Technology Co., Ltd., delivered an inspiring speech titled "Exploration and Practice of Small-Batch Customization in the AIGC Era," in which he introduced Suchuangyi's industry experience, business model innovations, and related achievements in building AI-driven online packaging design and small-batch production.

Founder of Xiamen Suchuangyi Information Technology Co., Ltd., Ye Zhengjun

The full text of the speech is as follows:

Xiamen Suchuangyi Information Technology Co., Ltd. (hereinafter referred to as "Suchuangyi") was founded in 2020. It is a packaging flexible supply chain platform based on AIGC for online packaging design and small-batch personalized customization, dedicated to simplifying the design process and accelerating the production and delivery of small-batch packaging. In recent years, Suchuangyi has focused on its own digital transformation, with emphasis on the development of intelligent packaging systems and AI packaging models, continuously promoting the deep integration of AI in the packaging industry. The company has received numerous honors and qualifications, including "National Green Printing and Packaging Industry Collaborative Innovation Base," "National High-Tech Enterprise," "Xiamen Science and Technology-based SME," "Second Prize of the National Packaging Industry Science and Technology Award 2024," and "Xiamen Innovative SME."

AI-Driven Industry Transformation

01

Background of AI Development

From 2021 to 2022, the concept of artificial intelligence was not widely understood by many people. It was not until the release of ChatGPT 3.5 at the end of 2022 that industry awareness of AI significantly increased. As one of the earlier companies to apply AI intelligence in the printing and packaging field, Suchuangyi applied for and was approved for the national AI algorithm registration in 2024. At that time, only a few companies, such as Tencent Yuanbao AI and DingTalk AI, had achieved registration.

On August 26, 2025, the State Council officially released the "Opinions on Deeply Implementing the 'Artificial Intelligence+' Action," promoting the extensive and deep integration of artificial intelligence with the economy, society, and all sectors. Looking back at the previous decade, the "Internet+" strategy proposed by the state in 2015 brought profound transformation; looking forward to the next decade, the national intelligent economy strategic plan will resonate with the current practical exploration of the packaging industry. China is moving toward a new type of industrialization driven by AI.

02

Industrial Upgrade, Transformation, and Pain Points

The traditional printing and packaging industry is facing multiple challenges, such as obstacles to large-scale production, product homogenization, inventory overstock, and internal competition within the industry. In contrast, small-batch customized packaging, due to advantages like no price undercutting, no inventory pressure, and the ability to achieve premium pricing, has become a breakthrough direction. However, there are still many pain points in the industry upgrade from 'large-scale' to 'intelligent and scenario-based' transformation.(1) Fragmented demand. People's needs are diverse, such as personalized customization, small batch quick returns, and products that integrate 'function + emotion.'(2) High marginal labor costs. Services provided by design, coordination, and production personnel increase labor costs and squeeze profit margins.(3) Low supply chain coordination. Design, production, and logistics data are not interconnected; information in each link of the supply chain is delayed, delivery cycles are extended, and a flexible production ecosystem has not been established.(4) Mismatch in supply and demand perception. Factories consider small-batch production to be above 300 sets, while consumers perceive small-batch as something even a single unit can be customized.03Industry Upgrade PathThe challenge of AIGC to the printing and packaging industry is essentially a technology-driven user revolution. The survival rule for future enterprises will be to make products 'small and exquisite,' meaning deeply cultivating niche markets, creating hot individual products, and providing exceptional product experiences; and making services 'large and comprehensive,' meaning integrating AI design, flexible production, and the aggregation of fragmented orders.04Constraints on Industry Upgrade(1) Intelligent transformation does not equal introducing digital equipment① Mismatch between capacity and orders: Although digital printing equipment improves production efficiency, its main advantage lies in handling multiple small-batch production orders with different content, which requires a huge number of small, fast-return orders to support equipment capacity.② Mismatch between order scale and labor cost: Relying on traditional order-taking models for a massive number of small-batch orders results in long design cycles, long coordination cycles, and a huge number of orders, requiring a large number of design and coordination personnel.③ Mismatch between labor cost and product unit price: The massive labor cost added to product cost leads to small-batch product order prices being much higher than the average market price.(2) AI tools are not equivalent to productivity

① Mismatched Processes: Packaging printing requires more than just simple printing techniques; special processes are mandatory, and a single AI image cannot match the process files. ② Mismatched Structure: AI tools can only produce flat images, whereas packaging is a complex polyhedron, so AI images cannot directly match the packaging structure. In the coming years, AI will no longer be a 'new trend' but will become the core logic driving the transformation of the entire printing and packaging industry. If companies can seize development opportunities, they are expected to enter a period of rapid growth, ushering in a new era of personalized packaging customization. SuCreative's AI Application Experience Currently, although there are many AI tools on the market, transforming a single design image into an actual packaging production still requires a long process. The industry urgently needs comprehensive companies that combine AI technology, manufacturing, software development, and market demand understanding. Relying on 20 years of vertical experience in the packaging industry, SuCreative focuses on developing digital customization tools for a single industry, concentrating on consumers' demands for personalized, innovative, and fast-responding packaging. It has built the industry's only intelligent supply chain platform that connects mobile design to small-batch production delivery, providing efficient customization solutions and creating new opportunities for the packaging design industry. Customers using the SuCreative AI platform can complete designs on their mobile phones in 3 minutes and receive products within 7 days after a one-click order. Even orders of dozens of sets can be perfectly delivered. Under this model, customers achieve a 30% cost reduction and 70% efficiency improvement, with a repeat order and repurchase rate of 70%, proving the effectiveness of this business model. Today, SuCreative has 51,000 vertical personalized packaging consumer scenario enterprise users and continues to grow rapidly. As of 2024, the platform has completed over 8 million design interactions, generated cumulative packaging delivery revenue exceeding 80 million RMB, and delivered more than 20 million packaging units. SuCreative currently has hundreds of templates in its template library and 10,000 exclusive designs in its design library. The SuCreative AI Packaging Design 2.0 version is also about to launch. After the new version is launched, these design libraries can be expanded to offer more design options to customers. SuCreative is committed to breaking the limitations of traditional packaging design and production through AI technology, providing the industry with more efficient and creative AI application solutions. Looking ahead, SuCreative will uphold the concept of innovation-driven development, deepen AI applications in packaging design, expand personalized packaging customization markets such as wine packaging, and work with peers to cultivate the AI and packaging design field, enhancing technology and service quality to create more value for users.